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  1. #1
    Member mohit's Avatar
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    Hi,
    As i am new in email marketing,can any one help me with some new good ideas in email marketing and with some new concepts which can boost traffic .

    Regards
    Mohit
    < please read the forum rules before creating a signature >

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  3. #2
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    I would go off of friends and family first. They are often your best bet for leads/sales. Once you've exhaused those I'd target those who want it. Craigslist is a full time lead generator for me.

  4. #3
    WDF Staff smoseley's Avatar
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    How you market your business is entirely dependent on what your business is... are you a web development company, an e-commerce site, Facebook, or what?

  5. #4
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    I won't recommend sending thousands of e-mails - risk of being called "spammer' is to big.
    I like the idea with friends. Firstly describe your target, then look who of your friends can help and ask them for any recommendations, contacts etc...

  6. #5
    Senior Member redefyned1's Avatar
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    Start getting people to sign up for a newsletter that you publish at least on a monthly basis. Make sure the newsletter isn't something that is hastily thrown together just for the sake of releasing one.

    Pack it full of information on the market you are in and content that those in that market will want to know more about. If you do this successfully, you will have a large following before too long and build up credibility. Then you can start monetizing it by incorporating your products, services, affiliate stuff, etc...

  7. #6
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    Hi..!!
    A few of the ideas include:

    * Build a list specifically themed around promotions, offering consumers first access the latest deals
    * Integrate user-generated content to foster a sense of community through email
    * Launch an “email marketing mini-series” to highlight time sensitive promotions
    * Use email and social media integration to launch a viral marketing campaign designed to acquire new customers
    * Run a promotion designed to boost email open rates

  8. #7
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    Email marketing is a good marketing tactic however, I would suggest to not totally depend on this. This is only piece of the pie, also couple your efforts with social bookmarking, social networking and other linkbuilding tactics.

  9. #8
    WDF Staff AlphaMare's Avatar
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    Don't limit yourself

    I know we all live online, or at least I often feel like I do, but don't limit yourself to online advertising.

    As far as e-mail campaigns, yes, I'm starting one, but cautiously. There are serious Can-Spam laws (Wikipedia) and e-mail sign-ups can be slow.

    I looked at newspaper adverts but they would not reach the audience I really need. I did some research (called the local Chamber of Commerce) and I found a local business journal - a targeted newspaper aimed at the small-to-medium business community in the local area where I live and now work. I bought the current copy, went through it page by page, and wrote down the name, address and telephone number of every business that advertised with no website and only a hotmail or local ISP e-mail address. (OK, I'm a bit OCD - I made a spreadsheet).

    I then created a letter on my letterhead, asking if they were happy with their website (even tough I pretty much figured they didn't have one, or they would have put it in the ad). I mentioned some of my blog posts that business people might find useful, inviting them to visit the site and sign up for the newsletter, and giving phone and e-mail contact info.

    I sent it snail-mail (there's no law that so far) to the first 10 on the list, just as a test - total investment $6.50 for stamps plus paper and printer ink. Within a week I had 3 phone calls and one appointment to meet with a potential client. ALL of the people who contacted me said they were very happy to hear I was local, as one of the biggest barriers to their getting a website, beyond budget, was having to either travel to meetings, or do everything by correspondence. This led to my changing the letter slightly for the second group, emphasizing a bit more that not only am I local, but I will go to them for meetings if they prefer it.

    The second batch goes out tomorrow - I'll be interested to see the response.

    I'm happy to have made the spreadsheet - now I'll use it to monitor who I've sent to, what if any response there was, etc. Basically like a mailing list but snail-mail instead of e-mail.

    So don't limit yourself to online only to get the word out - be creative and use whatever tools you can find.

    Cheers,
    Good design should never say "Look at me!"
    It should say "Look at this." ~ David Craib


    http://digitalinsite.ca ~ my current site . . info@digitalinsite.ca ~ my email

    If you feel that someone's post helped you fix your problem, answered your question, or just made you feel better, feel free to "Like" their post. The "Like" link is at the bottom right of each post, along side the "reply" link. And if you are being helped here, try to help someone else - pass it on!

  10. #9
    Owl
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    Junior Member Owl's Avatar
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    I'd recommend you to create a page on fb dedicated to your site and as your friends to "like" it and to suggest it to their friends.

  11. #10
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    Email marketing is the fast way of marketing your website if its use in proper way only email send to your known people. Otherwise it would be a spam and you can be penalized for that.
    Hosting On Web - A web hosting company.


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