Register

If this is your first visit, please click the Sign Up now button to begin the process of creating your account so you can begin posting on our forums! The Sign Up process will only take up about a minute of two of your time.

Results 1 to 5 of 5
  1. #1
    Senior Member bamme's Avatar
    Join Date
    Aug 2009
    Posts
    319
    Member #
    19662
    Liked
    1 times
    Hi everyone, I'm pretty overwhelmed recently looking at all the diff tools and measures available for monitoring social media. I've put together a list of metrics I feel it may be useful to monitor, which at the moment I only envisage compiling as a report, by visiting lots of different individual tools.

    I'd like to know if anyone knows of a tool which may be able to deliver ALL of these stats, saving me having to go to each diff tool, get a specific stat, and put it all into a self made report (v time consuming). I'm looking at paid tools so it's fine if they aren't free but would be v good if they had some sort of trial.

    Also, I am a beginner here - so any suggestions/recommendations/changes to the metrics or things I feel it would be of value to measure, are v welcome

    My client will have Facebook, Twitter and LinkedIn profiles.They are b2b and do not have an ecommerce website - they will not be looking to sell directly from social media, or their site. Here are the metrics:

    1) Demographics of social media audience (facebook fans, twitter followers, linkedin connections, and/or altogether)

    2) Visibility and exposure metrics:
    * reach/exposure (how many people saw each post perhaps, across own network and wider network thru shares/retweets)
    * No of facebook fans, no. of twitter followers, no. of linkedin connections
    * visibility score (this metric features on some tools eg howsociable.com - if you have something similar, this would be good to round off the more specific metrics for visibility/exposure - a visibility score was assigned to each social network on howsociable.com; facebook, twitter, linkedin, and also others where the company hasn't got a profile, so assumedly it takes into account mentions of the brand on other networks)

    3) Brand perception/influence metrics:
    (For a given keyword/topic, the brand name, or similar)
    * sentiment, top contributors to mentions about the keyword/topic, top sources eg facebook, technorati etc (socialmention.com delivers this)
    * any other influence metrics that can be monitored month to month?

    4) Direct audience engagement:
    (ideally for each post, with a total for the month)
    * facebook: how many likes, shares, comments, clicks
    * twitter: hashtags (maybe? Is this useful?), no. of retweets, replies, clicks
    * linkedin: similar
    * any other direct engagement metrics for month to month monitoring?

    Any ideas??

    Thanks!

  2.  

  3. #2
    WDF Staff AlphaMare's Avatar
    Join Date
    Oct 2009
    Location
    Montreal, Canada
    Posts
    4,570
    Member #
    20277
    Liked
    878 times
    Wow, that is ambitious - I ma just starting to try to learn the intricacies of analytics - I wonder if there is some way to track if a visitor clicks from, say Facebook, over to Twitter or LinkedIn? It would be interesting to know if they were engaged enough to take the time to find out more from different sites, if you get my meaning.
    Good design should never say "Look at me!"
    It should say "Look at this." ~ David Craib


    http://digitalinsite.ca ~ my current site . . info@digitalinsite.ca ~ my email

    If you feel that someone's post helped you fix your problem, answered your question, or just made you feel better, feel free to "Like" their post. The "Like" link is at the bottom right of each post, along side the "reply" link. And if you are being helped here, try to help someone else - pass it on!

  4. #3
    Unpaid WDF Intern TheGAME1264's Avatar
    Join Date
    Dec 2002
    Location
    Not from USA
    Posts
    14,485
    Member #
    425
    Liked
    2783 times
    Analytics does that, and you can set up a custom report that will track exactly which Facebook, Twitter, etc. page the user comes from (this isn't enabled by default because there would be far too many different URLs for high-traffic sites, but it is possible). Here's the rough idea.
    AlphaMare likes this.
    If I've helped you out in any way, please pay it forward. My wife and I are walking for Autism Speaks. Please donate, and thanks.

    If someone helped you out, be sure to "Like" their post and/or help them in kind. The "Like" link is on the bottom right of each post, beside the "Share" link.

    My stuff (well, some of it): My bowling alley site | Canadian Postal Code Info (beta)

  5. #4
    WDF Staff AlphaMare's Avatar
    Join Date
    Oct 2009
    Location
    Montreal, Canada
    Posts
    4,570
    Member #
    20277
    Liked
    878 times
    WOW - Thanks! Wish there was a way to put multiple 'likes' on a post!
    Good design should never say "Look at me!"
    It should say "Look at this." ~ David Craib


    http://digitalinsite.ca ~ my current site . . info@digitalinsite.ca ~ my email

    If you feel that someone's post helped you fix your problem, answered your question, or just made you feel better, feel free to "Like" their post. The "Like" link is at the bottom right of each post, along side the "reply" link. And if you are being helped here, try to help someone else - pass it on!

  6. #5
    Junior Member
    Join Date
    Sep 2011
    Posts
    6
    Member #
    29232
    I am using Google analytic for every kind of analysis for my efforts. I am getting really exact prediction. I have tired State counter too. But in compare to state counter analytic is the best.


Remove Ads

Posting Permissions

  • You may not post new threads
  • You may not post replies
  • You may not post attachments
  • You may not edit your posts
  •  
All times are GMT -6. The time now is 04:58 AM.
Powered by vBulletin® Version 4.2.3
Copyright © 2019 vBulletin Solutions, Inc. All rights reserved.
vBulletin Skin By: PurevB.com