My main goal in working on this revamp of my dad's small business site was to try to optimize it for search engines, so that hopefully he gets more calls from locals who stumble across him online.
So I read some books at the library and pretty much tried to model this on an example they gave. Of course I hope it also looks okay (I know it's very plain vanilla) and is functional. The pages with photos of old (1930s - 1960s) signs are kind of fun I think.
Any critiques/comments?